Adidas NMD

Debuted in late 2015, the adidas NMD is a rare game changer – the model that picked up where the Ultra Boost left off and took the sneaker world by storm. The adidas Originals NMD was a major win in the Brand With Three Stripes’ new age rise. VP of Global Design Nic Galway, a 16-year veteran at adidas, also noted for his hand in the creation and development of Kanye West’s signature line, incorporated a touch of the past and the future into the NMD’s look. In regards to the former, DNA from the classic adidas Micro Pacer, Rising Star and Boston Super silhouettes served as inspirations. The use of adidas’ innovative Primeknit and BOOST technologies brought the NMD into the future. Though heralded for its stylistic flair, every detail on the model is purposeful, ultimately making it more functional for the wearer. That includes the LEGO-like blocks on the outsole – both a nod to the Micropacer and a means of providing the Primeknit with a level of structure because the shoe has no lining or reinforcements. The rubber insert on the heel provides similar reinforcement.